There are a lot of ways on how you can introduce and promote your products and services to people. One of the most lucrative marketing techniques that you can utilize is by distributing and giving away business card holders. This may not be the traditional type of marketing that you are aware of-like print, TV, and even online advertisements-but this has been proven effective, particularly in improving recall and awareness of brand.
A business card holder is an item used to hold, keep, and protect business cards, as well as ATMs, identification cards, calling cards, and the like. There are two general types: the portable and desktop card holders. It is most likely that working individuals, whether or not they own a business, have a portable business card holder inside their bags. There is also a huge possibility that office establishments make use of these card holders, particularly the desktop ones, as these make them more organized and efficient.
A card holder has always been considered a valuable item and promotional gifts that can be given out to clients as well as prospective clients and customers. Giving away imprinted card holders is a great way to introduce and market your products and services. Company logos are imprinted on these items and, depending on how your logo has been presented and imprinted, can create a good impression about your business. You can also have some other basic information about your business printed on these items so your prospective customers can have an idea about the products and services you offer.
With the growing popularity of using these promotional items, there are now hundreds of online stores that offer these items. They offer these items in packages and in discounted prices. Many of them also offer imprinting services. By availing of these services, you can choose the font and the background color to use and you can have information like the title of your business, address, and contact numbers printed on these items.
You can also choose to use those that are made of acrylic, crystal, and aluminum for a more professional look. You can also choose those that have popping floral designs, or simply go for a plain design, depending on the type of impression you want to create.
What’s probably the biggest advantage of using these promotional items is the fact that they are much more affordable and lucrative than advertising on TV and print and even online. You simply have to purchase these promotional products in bulk, have your logo and basic business information printed on them, and you can start giving the items away. The best time to give away these promotional items is during company events, special occasions like anniversaries and Christmas, or even during meetings and conferences with current and prospective clients.
Indeed, you won’t have to spend a lot of effort and money just so you can improve the recall and awareness of your business, as you can effectively and efficiently do it by giving away promotional business card holders. Many businesses have already taken advantage of this method, and it is about time that your business starts reaping the huge benefits that this marketing method has been proven to provide.